a startup studio using complexity science to fund, launch, accelerate and scale

Boris Western
  • Hill City, SD
  • United States
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Boris Western's Friends

  • Anil Valvi
  • John Leonard
  • Benjamin Rose
  • Blane Holland
  • Alex Ballinger
  • Joseph Street
  • Damir Perge
  • Jana Arnold

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entrepreneur, startup
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Westland Joaus Technologies, LLC
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Boris Western's Blog

Setting Goals & Expectations

Last week a team of us from Westland Joaus Technologies traveled to Los Angeles, CA to present one of our inventions in a business plan competition.  We were in a unique position in that we had two of our entries make the finals.  We were told that we had to narrow our presentation to just one.  We were assigned a mentor through CalTech who advised on the presentation.  When we first met with the mentor a couple of months ago, he reviewed both inventions and stated that one would probably…


Posted on May 17, 2013 at 8:00pm

Who Determines the Market?

So I was recently on a flight and could not reach my tablet so had nothing to read—I reached for the in flight magazine and flipped through the colorful pages to find an interesting article about the renewable energy market. This media pundit (he is also on a well watched news channel) INSISTED that the renewable energy market is a risky investment.  He says that due to government mistakes with solar energy and the trepidation with which they issue grants and loans, companies will be…


Posted on May 3, 2013 at 11:49am — 2 Comments

We Love Haters

Not too long ago, I was talking about some of our ideas and inventions with a trusted friend.  This person tells me, "You know, you have great ideas but they are just too 'out-there'. You've been doing this for so long and no one 'gets it'."

I thought about it for a moment and agreed that up to that point many people did not 'get it' but there were at least 11 people on the team and my wife and advisors and many other people who not only 'got it' but they believed. So I responded that…


Posted on April 28, 2013 at 10:00am — 2 Comments

Is It Really Work if You LOVE It?

Many of us have spouses/significant others who have to be extremely supportive.  As entrepreneurs, there is no time clock - we are on the clock 24/7 (or according to Damir's Myth 11 - 26/7). We read the paper and get an idea for a business plan - we read a good book (see links above) and we expand our knowledge - we go to the store and we aren't shopping, we are conducting product research - the switch is…


Posted on April 27, 2013 at 7:30pm

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At 9:18am on April 25, 2013, Joseph Street said…

Indeed! I'm looking forward to making the most of what's available. Talk soon!

At 6:29pm on April 24, 2013, Jana Arnold said…

Boris, I checked out your website. You're in a very exciting and worthwhile business. We're huge fans of renewable energy.

At 8:47am on April 23, 2013, Damir Perge said…
Awesome. I'm traveling right now. I quickly checked out your site but I will look over it when I land today. I am most likely going to West Coast in a week or so ... Thanks for the info. Good luck.
At 8:42am on April 23, 2013, Damir Perge said…
Thank you for the kind comments. Please spread the word. We can all learn from each other.

Just like you, I live the entrepreneur journey as entrepreneur and investor every day. :-)
At 8:38am on April 23, 2013, Damir Perge said…
Hi Boris. Welcome to entrepreneurdex. Please make yourself feel at home. I love renewable energy sector. Keep going my friend.

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